The Hess Man

I tried it out! I’ve been involved in the eco fashion movement in Germany for about two years now, but I actually never tried any product of Hessnatur, one of the pioneering clothing companies in organics.

My friend Noel insisted that I should apply for the testpanel of Hessnatur, and so last Wednesday I had a trip to Hamburg to have a free ride at the Hessnatur shop.

Something Hessnatur is really good at is material quality. They have high standards for keeping the textiles natural and chemical free (higher than some of the eco fashion brands around). And they use quite a range of good, organic textiles.

Something Hessnatur has long been criticized for is style. Obviously, Hessnatur is in a period of slightly redefining it’s image and style, and with recently getting designer Miguel Adrover on board they are experimenting in a new direction. But actually I did not find much of this new approach back in the standard lines at the mens department.

While testing I started to appreciate the classical approach and conservative style, and in the end, I had to make though choices on what to bring home. I choose a jacket (100% organic cotton, made in Turkey), a black shirt (100% organic cotton, made in Macedonia) and a blue shawl (cut off the label, sorry!).

I had a lot of fun trying everything on, cheering with the Hess crew and having a late night hitch back to Berlin.

See also:

Grass Routes Blog on Hessnatur

Hessnatur blog