Karmakonsum Conference: It is not Easy being Green
May 30th, 2008 by Frans Prins Posted in Berlin & Germany, Blog, Trends & Marketing
I am right now on the Karmakonsum Conference on LOHAS Marketing in Frankfurt, and in a few hours discussions hit the podium and heat up the athmosphere. An eclectic mix of people on the conference and an enlightening sunshine makes the conference hot: “Alte Ökos” (old ecos), Neogreens, conventional marketing agencies, representatives from sustainable businesses…
Read my reports on the Karmakonsum Blog , the first post here
